Today in Cambridge technical we learnt about the most effective way to advertise a IT apprenticeship to the sixth form. We decided that augmented reality in an advert would be the most effective way to inform masses of people about IT apprenticeship. This advert would have to humorous as those advert are normally remembered the most and can be shared across the internet easily. This is why we decided to show this advert in breaks between popular shows that young people watch like gadget show and before YouTube videos. Of course this is all theoretical, we are just discussing the best and most effective methods. We have to make a short 5 min radio show to express are ideas.
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